Monthly Archives: November 2010

The Road to Change – On a mission to save lives!

Dr. Sheela Aggarwal is a gynecologist and she has an urgent patient that she needs to attend. She looks tensed and is constantly giving instructions to her subordinates over the phone. In between she is also asking her driver to move fast. But every time she gets the same answer “Madam traffic hai.” It took her almost 3 hours to cover a distance that could have been covered in an hour otherwise. Inspite of trying so hard, she could not make it on time.

Most of us have gone through a similar situation where we could not make it on time because of traffic and thus, have suffered. Traffic is the latest nightmare of Indian cities. The collapsing infrastructure and growing number of vehicles are causing deaths, loss of mental peace, health crisis & economic loss. Road traffic injuries are a neglected epidemic in India and as studies suggest, by 2020 road accidents will be the 3rd most important health hazard worldwide. AIDS being 10th and World War being 8th.

We are “The Road To Change,” a non-profit organization and we believe that the cause of this epidemic is lack of awareness and training. People in India are not properly trained or aware about the importance of being disciplined. Thus, it is our mission to reduce traffic fatalities and injuries and the consequent personal and financial losses by developing a public and private partnership to promote the best driving practices, enforcement of traffic regulations and ideal management of traffic infrastructure.

Understanding the importance of traffic management, we plan to interact with government authorities and private organizations to obtain their support and involvement. But we believe that it is not possible without creating awareness of traffic issues and the need for enforcement of driving regulations. The Road To Change also wishes to supplement/assist all regulatory authorities in activities of traffic discipline, control, technology, enforcement and response to various public issues. We are here to promote and encourage disciplined driving and pedestrian movements and work towards facilitating such efforts.

We believe that creating awareness is an important step toward building commuter’s understanding, influencing opinion and motivating behavior.

As Dan Bellack says “Life is too short for traffic” so, let’s not waste our lives on road.

Do you agree with this statement?